Freedom Leisure's partnership with Lichfield District Council Begins

February 1 2018

We have been commissioned by Lichfield District Council to operate its two leisure facilities, and from today (1 February) and will take over the management of Burntwood Leisure Centre and Friary Grange Leisure Centre.

Chris Cook, Head of Leisure for Lichfield District Council, said: “We’re delighted to be working with Freedom Leisure in our bid to encourage more of our local residents to be more active more often. We welcome all the team to the district and look forward to working with them to deliver the objectives set out in our Physical Activity and Sport Strategy."

Freedom Leisure will operate Burntwood and Friary Grange leisure centres and, in partnership with Lichfield District Council, has committed to invest £3.8m into leisure provision across the two centres. This will go towards site developments, equipment upgrades and environmental improvement projects.

To reduce the centres’ carbon footprint, the leisure trust will invest around £250,000 to implement schemes that will deliver a reduction in CO2 of 392 tonnes per annum within the contract.

For Burntwood Leisure Centre there is also planned refurbishments to the reception area, which will see a new Costa Coffee café and extended seating area, plus improvements to the fitness suite. This will receive new top-of-the-range kit, including the highly sought after Skillmill™, Kineses™ range and Omnia™ functional training rig.

Finally a new state-of-the-art indoor cycling studio with virtual offering will be added, and a Clip and Climb indoor climbing wall installed, vastly improving the range of different activities on offer in the area.

At Friary Grange Leisure Centre gym equipment will be replaced, along with the introduction of new group exercise classes – offering the latest classes and more choice, along with improvements to swimming lessons.

The appointment of an Active Communities Manager will also allow Freedom Leisure to develop and implement an active community outreach programme for the district, to support the aims of Lichfield District Council for a happy, healthy district with leisure services that meet the needs of the local community.

Of the new partnership, Ivan Horsfall-Turner, Freedom Leisure Managing Director, said: “We are hugely excited about operating in Lichfield and Burntwood and we will work closely with the council to deliver a very locally-focused service that meets the needs of local residents and achieves ours and the council’s targets.”

 

handover

We’re looking forward to working with Freedom Leisure on the exciting plans for the two leisure centres. The move to an outsourcing partnership is set to help attract and retain new members, and we’re confident our customers will welcome Freedom Leisure and will benefit from better facilities and opportunities to keep fit as a result.

Chris Cook, Head of Leisure at Lichfield District Council,
staff

Matt Hunt, Freedom Leisure Group Operations Director, who was onsite today to lead the handover, says: “We are very much looking forward to working with our new colleagues and meeting customers, while maintaining business as normal. We have a highly qualified mobilisation team onsite to ensure the smooth transition and provide support to both the site teams. We are confident that our operational expertise, coupled with their extensive experience and knowledge will mean that the services will go from strength-to-strength.”

Chris Cook, Head of Leisure at Lichfield District Council, added: “We’re looking forward to working with Freedom Leisure on the exciting plans for the two leisure centres. The move to an outsourcing partnership is set to help attract and retain new members, and we’re confident our customers will welcome Freedom Leisure and will benefit from better facilities and opportunities to keep fit as a result.

“We will continue to look at ways to improve health and wellbeing across the district, working with Freedom Leisure’s new Active Communities Manager, and our own sports development team, to make best use of all that Lichfield and Burntwood have to offer for an active Lichfield District.”