Digital Marketing Executive - Full Time - South Somerset

Description

We are a not-for-profit leisure trust with we have a strong purpose and commitment to support our local communities and hard-to-reach groups encouraging them to become more active, contributing to improved lives. From Swimming lessons, to walking football and everything in-between we are driven to provide fun and welcoming sessions to support the whole community to be active, both within our leisure centres and in the local community.

Are you confident in front of and behind the camera? Then we’ve got the perfect opportunity for you, we are looking for a Digital Marketing Executive to produce high-quality, engagement rich content, promoting our fantastic activities, facilities, members and colleagues within the South Somerset partnership.

This is an exciting role where you will play a major part within the team, driving business growth and supporting South Somerset's sales strategy by enhancing its digital presence and customer engagement through performance-led content marketing.

This role will focus on:

• Developing and executing content strategies that support commercial goals and target customer acquisition, retention and lifetime value.
• Creating and managing high-impact, data-informed digital content for all its facilities, products and services, that resonates with the area's demographic.
• Monitoring content performance to maximise return on investment and support overarching business and sales objectives.
• Ensuring digital channels are optimised for reach, engagement, conversion and consistent with both corporate and local brand strategies and business goals.

This is a hands-on role, working closely with centre teams, membership advisors and customer service colleagues to ensure content reflects operational priorities and customer needs across the partnership.
In the event that a high volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.

Hours: 37 hours per week, Monday - Sunday

Requirements

• Strong business acumen and understanding of digital marketing performance metrics to support business growth across multiple income lines.
• Experience with analytics platforms (e.g. Google Analytics, Meta Business Suite).
• Excellent copywriting, storytelling and editing skills tailored to diverse audiences.
• Use of editing tools and skills in photographic and video editing.
• Strong organisational and project management capabilities.
• Ability to collaborate with wider operational teams to amplify their work in the community of South Somerset and beyond.
• Results-oriented mindset with a continuous improvement approach.

• Mobility to travel across sites.

Benefits

We want you to love coming to work, feeling healthy, happy and valued. That's why we've developed a benefits package with you in mind, so what can we offer you?

• My Staff Shop, our very own staff benefit scheme, gives employees access to a great range of benefits. Get discounts on cinema tickets, travel bookings, high street e-vouchers, gift cards, days out, leisure activities and your day to day spending.
• Discounted Staff membership (including family members)
• Incremental holidays
• Employee Assistance Programme - 24/7 confidential, independent and professional counselling.
• Company pension
• Various insurance and saving schemes
• Financial advice
• Cycle-to-work and Car Leasing tax-efficient schemes (salaried staff only)
• All this as well as fully funded training and career progression opportunities in a team working environment

Closing date: 25th July 2025

Salary: up to £27,000 per annum